Colour.
The colour used on the cover of Q is minimal and simplistic, this use of dull and unenthusiastic colouring suggests that the target audience is sophisticated and of an older generation, however the bold use of the red squared corner that contains the masthead is a continuous trait of the magazine and a familiar recognizable logo that gives the brand it's identity. This magazine emblem is religious to the magazine, supplying regular readers with a familiarity. On the top right corner is a large font text section indicating the transformation of the magazine, "ALL NEW LOOK ISSUE" This text is in a metallic coloured silver, this sleek and lustrous effect incorporates a more modern approach toward the magazines original appearance. The photo is of Angus Young from the classic rock band Ac/DC in his trademark school boys uniform playing guitar, the colour scheme of the outfit is a mix of deep red, Burgundy and browns, these colours against the other featured colours is a strong irreconcilable clash, this however expands the idea that the focus is more on image rather then presentation this scatted appearance depicts that the magazine aimed at people that already are familiar of it and are just interested with the type of bands featured.Although the main sells are hidden by the image, the bold black colouring of the text gives the it a vivid effect that makes it come out the page and attract the readers attention, If the cover was presented to somebody who is partial to the style of music being represented, they would know what the words said without having to look to far into that detail and meaning of the words, for example AC/DC is concealed leaving only the A and ending C to be fully shown but the word is still recognisable to the target audience.
Text.
The text is minimal on this cover as does not need much to present its main focus. The text underneath the image is unfinished and curtailed, leaving only the predominant words to be determined i.e : AC/DC, ROCK, EXAMINING, ANGUS YOUNG . None of these words entail on creating or forming any style of sentence, however they all facilitate toward creating a certain incite into what the magazine involves. The font of Q is similar to a normal Times new Roman Font 'Q' however it is a little bit more mere and illusive, replicating the essence of a musical note, this is particularly relevant to the magazine.
Imagery.
The image suits the direction the magazine follows completely as AC/DC are a heavy rock band, and most of the magazine is focused on this style of music, however it also does editorials of a range of bands, this suggest that the reader of the magazine is intended to be regular and know what style of magazine it is.
Monday, 3 November 2008
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